How to Get More Customers by Blasting Content Everywhere
- Alex Photiou
- Feb 14
- 3 min read
Your competitors are taking customers that should be yours. And the reason why is simple.
Customers don’t pick the best business. They’re not kicking their legs up on the fireplace and reading every option with rapt attention.
They pick the one they see the most.
That’s why the businesses that blast content everywhere are dominating their local markets while everyone else is stuck waiting for leads.
If you’re tired of watching others get all your business, do this instead:
Visibility = Sales
Most business owners assume customers carefully evaluate every option before making a decision.
They don’t.
They pick the most familiar name. The one they’ve seen before. The one that keeps showing up.
If you’re not constantly in front of them, you don’t exist. Because people have lives and people forget.
Most physical businesses post once a week, if that. The ones crushing it? They’re everywhere.
Think about this:
Two plumbers in the same city.
One posts 3 times a month. A random testimonial here, an occasional project photo there.
The other runs daily content—short-form videos, before-and-afters, case studies, and local ads that follow potential customers everywhere online.
Who gets more calls?
It’s not even a competition.
Customers aren’t thinking, “Who’s the best plumber?”
They’re thinking, “Who’s the first plumber I remember?”
If that’s not you, it’s someone else. And that someone else is taking YOUR business.
Repetition Builds Trust And Trust Creates Buyers
McDonald’s isn’t winning because of quality. They’re winning because they’ve engraved their name into your brain. That’s what you need to do.
When a customer sees your business over and over again, they assume you’re the best option. This is why physical businesses that post consistently position themselves as the authority in their space.
If a local gym posts once every few weeks, they get ignored.
If a competitor shows up daily—posting client transformations, workout breakdowns, and expert insights—they become the obvious choice.
And the biggest objection we get when we tell this to clients:
“We’ll build trust by delivering great service.”
No.
People trust familiarity more than reputation. They don’t know you deliver great service until they hire you. But they see your content daily. And that’s what makes them choose you.
How to Blast Content Without Wasting Time
Most businesses don’t post consistently because they think content creation takes too much time.
The reality is you can produce weeks of content in a single day if you do it right. Here’s how to flood the market with content fast:
1. Batch Content Creation
Stop making content one post at a time.
Dedicate one day per month to shooting, writing, or filming.
Knock out an entire month’s worth of content in one sitting.
2. Repurpose Everything
One video = 10+ posts.
Chop up long videos into short clips.
Turn FAQs into social media posts.
Use testimonials for ads.
3. Document, Don’t Create
Stop overthinking.
Show behind-the-scenes footage of your work.
Answer customer questions on camera.
Talk about what’s happening in your industry.
This is how any company can take a 5-minute before-and-after video and turn it into:
3 short-form videos for social media
5 customer testimonial posts
A "Project Breakdown" post for LinkedIn
A Facebook ad featuring the transformation
One video → 10+ pieces of content.
That’s how you dominate without spending all day making posts.
The Businesses That Show Up Win
The market doesn’t reward quality alone.
It rewards whoever shows up the most.
If your competitors are posting more than you, they will outsell you.
If you’re not actively creating content, you’re actively being forgotten.
So you have two choices:
Keep waiting and hoping customers find you.
Blast yourself into the universe and make sure they can’t ignore you.
If you want a steady flow of high-quality clients on autopilot, content is just the first step.
The fastest way to dominate your market is taking the content you’re already creating and turning it into a customer-generating machine on autopilot.
That’s exactly what Meta Ads do. And the crazy part is… your competitors are not marketing geniuses. They’re normal businesses just like yours.
So this is your unfair advantage.
You could put up an ad today and see results TODAY.
We’ve put together a free guide that shows you exactly how to use Meta Ads to attract dream clients and lower your CPL.
Click below to grab your copy so you can start in the next 30 minutes.
Comments